Shake a Calloused Hand

They bring you real food.
Those who work with tree and beast, bush and vine, seafood and grass.
For eons they were the heart and soul of food.
Until the industrial revolution.
When factories took over.
Beginning the slow decline of the soil and sea harvesters as mere widgets of factories, supermarkets, cafes and restaurants.
So humanity evolved, until kids thought food grew magically in bright-lit supermarkets, and 'good food' was owned by tap dancing TV crooners we now call chefs. 
Somehow lots of snake oil salesmen took over our food system. Trundling their gilded carts, promising all kinds of fancy frills and marketing gibberish.

Food became......... spin.

But not us.

'Wanaprasta' means 'return to nature' in Sanskrit and that’s what we try to do in everything we do.

The earliest days of Wanaprasta Pastured Organic were focused on fighting against the spin, fought against the keeping of animals in tiny crowded spaces. Living things forced to live as widgets in nightmare factories of living life forms.

Our sponsor had a background in organic farming in Australia stretching over a lifetime. Accustomed to easy access to the freshest of earth friendly produce he found food in Bali to be difficult to swallow.

Particularly Bali’s wanton use of pesticides and artificial fertilisers. Cruelty to animals was also an issue. He found it nigh impossible to find respectful restaurants in those days, they were generally completely committed to marketing spin rather than real relationships with the earth and soil. Neither did they express any significant support for real farmers.

It was common to sell the lowest quality and most damaging environmental food whilst spinning it as the highest quality, with full environmental credentials. I guess they figured why do it in real when a bit of spin could create the same mojo?

This situation has only marginally improved today. The farm to table movement has helped, but overall the problem of spin still exists. Lots of non farmers seem to be still wanting to step in and represent farmers or fishermen. It concerns me because these middlemen mostly spin their relationship with the land and the people who work it without providing a respectable return or real support to those who work hardest.

This is why we say “shake a calloused hand”.

Protecting small scale farmers and fishermen. Teaching them chemical free, abuse free, organic farming. Showing them the path to an earth love philosophy.

Doing those things created Wanaprasta pastured organic 10 years  ago.

Wanaprasta is the Sanskrit word for: return to nature.